In the news Hotstar targets Hindi speaking market with new campaign March 09, 2020 Hotstar launches campaign to highlight fresh, free content library March 06, 2020 Have you seen it all? Asks Hotstar’s new ad … February 20, 2020 Hotstar offers free content, aims to thrive in Tier-II, Tier-III markets March 03, 2020 Hotstar aims to bridge accessibility gap in Hindi speaking market March 02, 2020 Hotstar promises free entertainment to Tier II and III markets March 02, 2020 More videos being watched in non-metros than cities: Hotstar report December 17, 2019 Hotstar crosses 400 million downloads in 2019, cricket and regional content remain big drivers December 12, 2019 Ajit Mohan to Sanjay Gupta: Facebook, Google hot on Hotstar’s big stars December 12, 2019 Uday Shankar: OTT and TV will come closer in future December 11, 2019 Hotstar downloads cross 400 million; 63% content consumption from non-metro cities: Report December 11, 2019 Online video consumption is a rage in non-metros: Hotstar India Watch Report 2019 December 11, 2019 Hotstar India Watch Report 2019 bursts bubble around online video consumption December 11, 2019 Hotstar decodes the online video consumer, unveils India Wtach Report 2019 December 11, 2019 “Regional content accounts for 40% of overall consumption”- Hotstar Report December 11, 2019 The secret sauce for Hotstar’s success: exclusive partnerships December 11, 2019 OTT: Regional content gains ground on Hotstar December 11, 2019 Women consume more online content: report December 11, 2019 Hotstar India Watch Report 2019: Beating Hindi TV dramas Bigg Boss Tamil is highest watched show December 10, 2019 Non-metro cities, regional languages drive Hotstar growth in 2019 December 10, 2019 Content consumption tripled in India: Hotstar December 10, 2019 Paradigm shift in making: Non-metros take to online video streaming December 10, 2019 Hotstar has had a great 2019 – with 555 installs per minute and 95% of consumption coming from mobile phones December 10, 2019 Regional Content Accounted For 40% Overall Video Consumption On Hotstar December 10, 2019 Binge-watching catching on in non-metros; women viewers beat men in cricket viewership December 10, 2019 Hotstar crosses 400 million downloads: India Watch Report 2019 December 10, 2019 Regional content accounted for 40 pc of Hotstar traffic in 2019, sports scaled "unparalleled heights" December 10, 2019 Hotstar crosses 400mn downloads, 2X growth in installs in 2019 December 10, 2019 An Average User Consumes 9.8GB of Data Per Month: Hotstar Report December 10, 2019 Hotstar unveils India Watch Report 2019, offers advertisers solutions for TV and digital December 10, 2019 Hotstar Says It Grew 3x in 2019 on Back of Cricket World Cup, Bigg Boss Tamil December 10, 2019 Subscription VOD market pegged to hit $1.5 billion by 2023: Report November 15, 2019 55% of Indians prefer OTT platforms vs 41% that still prefer DTH: MoMAGIC survey August 27, 2019 Disney to Expand Hotstar Across Southeast Asia, Says CEO Bob Iger August 07, 2019 Hotstar leads Indian online content space, Dailyhunt, MX Player follow: report July 22, 2019 Rise of content platforms: Hotstar reaches 300 million MAU, Dailyhunt 190 million July 22, 2019 Hotstar leads entertainment app installations, Jio in live live TV: Study July 18, 2019 Hotstar leads entertainment app installations, Jio in live TV: Study July 18, 2019 Hotstar leads entertainment app installations, Jio in live TV: Study July 18, 2019 Despite India’s absence, nail-biting World Cup final helps Hotstar score July 15, 2019 Hotstar breaks record with 25.3 million simultaneous viewers during India vs New Zealand World Cup semi-final July 15, 2019 Cricket World Cup 2019: Hotstar Breaks Record With 100 Million Daily Active Users on India vs Pakistan Match Day June 25, 2019 World Cup 2019: India-Pakistan match reached 100 million on Hotstar June 24, 2019 Hotstar Scores 100 Million DAU on the Back of India Pak World Cup Match June 24, 2019 Hotstar scores its largest ever single day reach of 100 million active users during India vs Pakistan World Cup match June 24, 2019 Top 5 metro cities account for more than 55% of OTT users: Report June 20, 2019 Streaming wars: Hotstar most popular in India, says report June 19, 2019 One OTT platform is simply not enough for video-hungry Indians June 17, 2019 ICC Cricket World Cup 2019 viewership so far on Hotstar is far from the IPL peak June 10, 2019 Indian Streaming Giant Hotstar Igniting Cricket’s Rise In The U.S. Through Emotive Coverage June 09, 2019 Hotstar extends the superhero narrative to the ICC World Cup June 09, 2019 #AdAgeIndiaCricketWatch: Brands Love ICC World Cup For Its High Impact And Reach June 07, 2019 Move beyond the telly for an engrossing Cricket World Cup experience June 07, 2019 Is Going Desi The Key To Indian Video Streamers’ Wallet? June 06, 2019 Netflix and Amazon Trail a Local Video Rival in India That’s Now Disney-Owned June 04, 2019 Hostar, AltBalaji, Gaana, Wynk mop up over Rs 3k crore from parent cos in 2 years June 04, 2019 Sports advertising to boom during ICC Cricket World Cup 2019 May 30, 2019 Hotstar to stream ICC World Cup 2019 in 6 languages May 29, 2019 Star India may score ₹1,800 crore in cricket World Cup ad revenue May 28, 2019 Video streaming goes from gold rush to yard sale May 22, 2019 Internet technologies are enhancing fans' experience in sporting events May 15, 2019 Hotstar records 18.6 million concurrent viewers streaming IPL final May 14, 2019 IPL final brings record breaking viewership for Hotstar May 14, 2019 Hotstar, Disney's Indian streaming service, sets new global record for live viewership May 13, 2019 Hotstar’s Varun Narang On What It Takes To Keep India Streaming And The Future of TV April 22, 2019 IPL hits new high on Star India's Hotstar with record 267 million viewers April 17, 2019 Hotstar claims 267 m viewers for IPL so far April 16, 2019 Hotstar heats up OTT game in India April 16, 2019 Hotstar reaches 300 million monthly active users, four years after launch April 14, 2019 Disney already has a booming streaming service. It's called Hotstar April 12, 2019 Innovation, Cricket & Food Tech make awesome threesome: Srivats TS, VP Marketing, Swiggy April 11, 2019 The Rise Of The OTTs April 10, 2019 OTT drive: Netflix, Hotstar, SonyLIV cut prices to woo subscribers April 08, 2019 Netflix, Amazon and Disney fight for India’s online audience April 06, 2019 Meet the 6 startups that are tapping into IPL 2019’s multimillion fan base to increase adoption April 05, 2019 Hotstar rolls out TVC for VIVO IPL 2019 campaign #KoiYaarNahiFar April 02, 2019 Walt Disney kicks off Fox merger in India with movie studio division April 02 , 2019 Let’s party for cricket April 02, 2019 Hotstar humours IPL viewers, ads pitch the fun of watching matches together March 25, 2019 IPL mania: Hotstar expects 300 million viewers March 21, 2019 Hotstar launches new VIVO IPL 2019 campaign ‘#KoiYaarNahiFar’ March 18, 2019 With ‘Koi Yaar Nahi Far’, Hotstar eyes 300 mn-plus viewers this IPL March 12, 2019 One-on-one with Varun Narang, chief product officer, Hotstar March 11, 2019 Hotstar eyes over 300 million viewers this IPL season March 09, 2019 ‘Koi Yaar Nahi Far’ with Hotstar this VIVO IPL 2019 March 08, 2019 Hotstar to introduce targeted ads during IPL 2019 March 08, 2019 Hotstar aims to reach 300 mn viewers, plans to make IPL viewing 'social' March 07, 2019 Hotstar crosses 400 million downloads, 2X growth in installs in 2019 December 11, 2019 Hotstar crosses 400 million downloads in 2019, cricket and regional content remain big drivers December 12, 2019 An Average User Consumes 9.8GB of Data Per Month: Hotstar Report December 10, 2019 How telco partnerships spurred the growth of Netflix, Amazon Prime Video, ALTBalaji, and others in India February 11, 2019 The rise of sports streaming in India, and how live cricket separates Hotstar from the rest January 23, 2019 Hotstar gets acclaimed Indian film directors on board to produce original content January 15, 2019 Fox's Indian Streamer Hotstar Unveils Ambitious Originals Slate January 14, 2019 Hotstar, Fox’s Indian Streaming Service, Moves Into Original Content With Big-Name Talent January 14, 2019 Netflix, Disney or Amazon: Who Wins the War for Streaming in India? November 29, 2018 HOOQ Massively Expands India Reach With Hotstar Partnership (EXCLUSIVE) October 07, 2018 Outflanked by Netflix, Amazon and Hotstar, domestic broadcasters rethink OTT August 28, 2018 Hotstar most popluar video streaming platform, finds study August 26, 2018 Unpacking Hotstar’s play August 21, 2018 Streaming firm Hotstar sees blended revenues as winning strategy August 17, 2018 Flipkart and Hotstar launch Shopper Audience Network to deliver better value to video advertisers July 20, 2018 How Hotstar streams cricket matches to 10 million passionate fans at once July 17, 2018 How India's Hotstar Does What Google Can't - Live Stream Major Sporting Events Without Hiccups July 15, 2018 Netflix and Amazon are struggling to win over the world’s second-largest internet market July 05, 2018 Watch time! Hotstar fights it out with YouTube June 25, 2018 Hotstar did it with IPL, OTT is closing in on regular TV! June 25, 2018 TV reality shows turn to mobile screens to boost audience engagement June 21, 2018 The big game: Star India’s report card post IPL No. 11 June 12, 2018 Hotstar Rules As SonyLiv And Netflix Witness Doubling Of Installs June 02, 2018 Apple Music, Netflix, and Amazon struggle in India’s streaming market June 01, 2018 Hotstar Leads India OTT Streaming Market, Google Heads Music Category (EXCLUSIVE) May 30, 2018 202 million viewers watched IPL 11 on Hotstar May 29, 2018 Hotstar sets new streaming record with over 10 million concurrent viewers May 28, 2018 You think Boston fans are sports mad? In India, more than 8m people watched a cricket match — on their phones May 25, 2018 Hotstar likely to close IPL season with 60%-70% rise in ad revenue May 25, 2018 Cricket - India's Hotstar sets new benchmark with IPL streaming record May 23, 2018 Why Vivo IPL is a key digital media opportunity April 20, 2018 Fox Streaming Service Hotstar Breaks Out in Burgeoning India Market May 04, 2018 We Are Fundamentally Changing Storytelling: Hotstar CEO Ajit Mohan May 02, 2018 Thanks To Live Sports, India's Hotstar Is Going Where No Other Streaming Service Has Gone Before April 20, 2018 Here's what is driving Hotstar's record viewership in IPL 2018 April 21, 2018 Vivo IPL 2018 records 371 mn viewers on TV and Hotstar in inaugural week: BARC Ratings April 19, 2018 IPL 2018 gets highest-ever opening week viewership of 371 million thanks to Hotstar streaming April 20, 2018 With IPL, Hotstar sets global viewership record for an online broadcaster April 13, 2018 IPL on Hotstar sets world record; TV ratings too on a high April 12, 2018 Hotstar’s VR venture: Novelty or game changer? April 10, 2018 Hotstar wants to nail live sport. IPL could just be the beginning April 05, 2018 Hotstar to reward cricket fans' super powers April 03, 2018 Hotstar Launches AdServe, Self-Service Ad Tool For Advertisers February 26, 2018 From Amazon Prime to Hotstar, now over the top players gain in subscriptions too March 13, 2018 TV, video OTT platforms to co-exist in India, say industry stakeholders March 06, 2018 Digital platforms in 2017: Advertisers see a new hotstar in Over The Top platforms February 26, 2018 Rural markets: Rising online video consumption at heart of India’s next internet growth driver February 23, 2018 India’s biggest online binge-watchers are in its small towns February 22, 2018 Hotstar sees more app downloads than babies born in India per minute February 21, 2018 Average user spend 2.5x time watching content on mobile: Hotstar report February 21, 2018 Prime-time viewing now also on mobiles? Here is what Hotstar data reveals February 20, 2018 Hotstar Tops OTT Video Streaming List in India, Netflix Ranked Fifth: Counterpoint [Update] December 29, 2017 IPL 2018: Star Sports plans to reach out to 700 million fans, Hotstar to play important role December 20, 2017 NatGeo’s content now on Hotstar Premium November 29, 2017 Star India pays Rs 16,347 crore for IPL media rights September 04, 2017 Hotstar retains No. 1 spot among video streaming apps in January-June, shows data July 17, 2017 Hotstar to stream shows from CBS’s Showtime July 12, 2017 Sarabhai vs Sarabhai Can be The Biggest Show on Digital Ever, Says Hotstar’s Ajit Mohan May 06, 2017 Hotstar doubles ad rates for IPL, ropes in Vivo and Maruti March 10, 2017 Hotstar to offer plays under premium service February 13, 2017
