Hotstar’s new Vivo IPL Commercial: Hot match ke liye hamesha Taiyaar Reh!

Mumbai, 23 March 2017: Hotstar, India’s leading video-on-demand platform today launched its Vivo IPL 2017 commercial, a clarion call to get ready for the most avidly watched cricket tournament of the year. Hotstar, which is the exclusive digital streaming partner for Vivo IPL, has kicked off its campaign with a 60 second film, to be followed by shorter films as … Read More

Hotstar Shatters Records on Digital Sponsorships on Vivo IPL 2017

Mumbai, 10 March 2017: Hotstar, India’s leading OTT platform, has announced Vivo and Maruti Suzuki as the co-presenting sponsors for the streaming of the 10th edition of the Vivo Indian Premier League 2017. While numbers have not been publicly disclosed, both the sponsorships are believed to be sizable investments from the two companies of a scale that has not been seen in … Read More

Hotstar and Zapr announce a strategic partnership to drive the next wave of mobile audience analytics in India

Mumbai/Bangalore, 7 March 2017: Hotstar, one of India’s leading OTT platforms, and Zapr Media Labs, a Bangalore based media tech company, today announced a strategic partnership to drive the next wave of mobile audience analytics in India. In what is certain to be an exciting development for advertisers and agencies, the two companies will work together to create a deep understanding … Read More

‘Hotstar Originals’ proudly brings On Air with AIB Season 2

Mumbai, India, 6 March 2017: After an absolutely unexpected inaugural season, India’s most loved comedians, AIB, bring back their eponymous news comedy show, On Air with AIB, in its second innings, on Hotstar, India’s leading video-on-demand platform. The new season went on air on March 6th, 2017, and will be aired thrice a week on Monday, Wednesday and Friday, exclusively … Read More